Help employees get more value from their HSA account

Health savings accounts are powerful financial tools, but many employees still struggle to confidently use, contribute to, and maximize them. WEX helps simplify the HSA experience through personalized guidance, connected investing tools, and year-round engagement designed to improve financial wellness and long-term healthcare savings.

Drive HSA adoption, engagement,
and long-term value

Traditional HSA communication is often overly technical, generic, and disconnected from how employees actually make financial decisions. As a result, many employees underutilize their HSA account benefits or never fully engage with them.

WEX helps employers deliver more personalized, guided HSA experiences that improve participation, increase contributions, support investing adoption, and help employees feel more confident managing healthcare costs today and in the future.

Personalized guidance that drives action

Deliver tailored education and engagement experiences designed around employee behaviors, life stages, and financial goals.

Simplify spending, saving, and investing

Help employees confidently manage healthcare expenses, build savings, and grow long-term healthcare wealth through one connected HSA experience.

Increase HSA participation and contributions

Support stronger enrollment, engagement, and contribution outcomes with year-round education, decision support tools, and behavioral insights.

One connected benefits experience

Provide employees with a unified platform, mobile app, and debit card experience across HSA and other pre-tax benefits accounts.

A simpler, more connected
HSA experience

WEX helps employees better understand and use their HSA through personalized guidance, connected investing tools, mobile-first experiences, and year-round engagement designed to support financial confidence.

A simpler and connected HSA experience

Help employees better understand how HSAs fit into their healthcare and financial goals through personalized messaging, behavioral segmentation, and decision-support tools.

Consumer Pathways behavioral engagement
My HSA Planner contribution guidance
Personalized year-round education

Simplify HSA investment

Make investing more approachable for both new and experienced HSA users through guided experiences, automated investing options, and robust investment flexibility.

Adjustable investment thresholds
Flexible investing experiences for different savings goals
Automated and manual investing support

Connected digital experiences

Give employees one unified experience for managing healthcare spending, savings, reimbursements, and investments across desktop and mobile.

One mobile app and debit card
Real-time account visibility
Integrated spending and investing management

Support financial wellness
beyond open enrollment

HSA engagement should not stop after enrollment. WEX helps employers deliver ongoing education, contribution guidance, and investment support designed to improve participation and long-term employee financial wellness.

Research from WEX and Visa shows that employees respond more strongly to personalized, emotionally relevant HSA messaging than traditional technical communications. WEX helps employers use behavioral insights and tailored engagement strategies to create more meaningful HSA experiences year-round.

0 of 5

HSAs on the market supported by WEX

0M

HSAs open industry-wide

0B

in custodial HSA assets

0

of Top 20 HSA Providers partner with WEX

(December 2025)

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Frequently Asked Questions

How does WEX help improve HSA engagement?

Does WEX support HSA investing?

How does WEX personalize HSA education?

Can employees manage spending and investments in one place?

How does WEX support employers and benefits administrators?

Health Savings account (HSA) and flexible spending account (FSA) eligible items may vary by benefits administrator and with changes in Internal Revenue Service (IRS) rules. Check with your benefits administrator.

Help employees get more value from their HSA account