by WEX Travel
When a business traveler incorporates personal vacation days into a work trip, some would say they’re enjoying a bizcation. Others prefer the term bleisure travel to describe the mixing of business and leisure travel. Either way, it’s a rising trend in business.
Facts and Figures
According to a survey conducted by BridgeStreet Global Hospitality and shared in The Bleisure Report 2014, bleisure trips are a convenient way for employees to relish new cultural experiences and get some much-needed time away from the hustle and bustle of work. Employers are offering workers the opportunity to take bleisure trips in order to promote a healthy work/life balance. The win-win is clear.
Consider these insights from the BridgeStreet survey:
- 83% of respondents use time on business trips to explore the city they’re visiting
- Nearly half of respondents (46%) add personal travel days to business travel “every trip” or to “most trips”
- More than half (54%) of travelers that take bleisure trips bring their family members or significant other with them
- 94% of younger travelers are “more than” or “equally” likely to take a bleisure trip in the next five years—significantly higher than the worldwide average
Employee Engagement and Productivity
Employee engagement is an important issue for organizations, and leaders are exploring new ways to keep their workforce happy and loyal to their company. Re-tooling corporate travel policies to include bleisure trips is one way to boost employee satisfaction. In fact, 78% of BridgeStreet survey respondents agree that adding leisure days to business travel adds value to work assignments. It’s a job perk aiding in employee retention.
Additionally, it’s widely argued that employees who use their vacation time to rest and re-charge tend to be more productive. A study cited in Forbes found that if employees would take just one additional day of earned leave each year, the result would mean $73 billion in output for the U.S. economy and positive impacts for both employees and businesses. A bleisure trip can conceivably make a significant impact on employees’ morale and health—and that’s why more companies are encouraging the practice.
Tackling the Travel Policy Challenge
Yet incorporating bleisure trips into a company’s travel policy, effectively communicating the guidelines to employees, and enforcing policy compliance is a large undertaking. In an upcoming post, we’ll share best practices for managing bleisure trip expenses and introducing a bleisure trip policy to your workforce.